Catrice makes long-lasting beautiful nails a Mission Possible.

For the relaunch of the "GEL AFFAIR Nail Lacquer" series, CATRICE stages its products as tough secret agents who can keep up with even the most difficult missions. With the "Licence to Last" and plenty of storytelling, three protagonists draw attention to the 37 new colors and the special durability of the lacquers. The result: a modern and strong brand presence with a little wink, which successfully reached the target group across all channels. Case closed.